Michele
Nieberding
Director, Product Marketing
MetaRouter
With over 12+ years of working in B2B tech, Michele started as a top-performing sales rep, but quickly found her “home” in product marketing. Recognized for her ability to blend strategic thinking with creative flair, Michele has been a driving force behind numerous successful GTM initiatives, product launches, and market-expanding campaigns for tech companies spanning from 8,000 employees to most recently a tech startup of 30. When she's not immersed in product marketing, you'll often find her golfing or exploring the great outdoors with her rescue dog, Remy.
10 December 2024 12:15 - 12:45
Sales-ready demos: Creating customer-centric presentations that close deals
This session will explore the essential elements of crafting sales-ready demos that effectively engage customers and drive conversions. Join Michele and learn how to create customer-centric presentations that align with sales goals and resonate with target audiences.
Key takeaways:
- Techniques for identifying and highlighting customer pain points in your demos
- Best practices for collaborating with sales teams to ensure alignment on messaging
- Strategies for incorporating storytelling to enhance the demo experience
- Tips for selecting key features that demonstrate your product's unique value
- Insights on using feedback from sales to refine and improve demo effectiveness
Useful links
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Useful links