Calixto Perez Galan (he/him) is a global GTM and enablement leader who specializes in revenue intelligence and enterprise digital transformation. Most recently, he served as Global Head of GTM & Sales Enablement at Amazon Ads, where he built the GTM operations function that helped scale the business from $10B to $56B in advertising revenue, supporting 3,300+ users across 27 countries. Calixto is known for building high-adoption systems that turn insight into action—consolidating 23 legacy platforms into a unified GTM environment with 91% adoption, and enabling $683M in closed revenue through AI-generated commercial intelligence delivered via an Insights Hub. Prior to Amazon, he built first-of-their-kind capabilities across global brands and enterprises, including establishing L’Oréal’s corporate digital marketing analytics function, creating integrated marketing data infrastructure at Citi, and leading brand strategy and consumer intelligence at Heineken. He holds an M.S. from Columbia University in Technology Management and an A.A.S. from Parsons School of Design, bringing a rare blend of technical architecture, strategy, and user-centered adoption to every GTM challenge.