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Charanjeet
Singh
Product Marketing Lead - APACI & META
Honeywell
With over 14 years of global experience spanning diverse industries, Charanjeet Singh is a passionate and adaptable marketing professional with a relentless drive to learn and grow in the fields of marketing and business management. His career is defined by a successful track record in designing go-to-market (GTM) and product strategies for both hardware and SaaS solutions across emerging markets, including India, the Middle East, APAC, and Africa. Charanjeet’s professional journey showcases his seamless transition from an academic background in engineering and HR to excelling as a business development manager, and ultimately becoming a product marketing leader. He has built expertise in project management, product launches, market research, and competitive landscape analysis, all with a focus on driving market share for technology companies. When not immersed in crafting impactful strategies, Charanjeet enjoys reading and staying active through CrossFit and tennis, reflecting his commitment to a balanced and dynamic lifestyle.
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28 January 2026 14:30 - 15:00
Competitive signals PMMs can’t ignore in 2026
Competitive landscapes are shifting faster than ever—and buyers feel it long before dashboards do. In 2026, the PMMs who win are the ones who spot competitive signals early, interpret them correctly, and translate them into decisive GTM moves. This keynote breaks down the critical signals every PMM must monitor across product updates, pricing movements, category narrative shifts, hiring patterns, customer sentiment, review data, and dark-social conversations. We’ll show how to distinguish noise from meaningful change, how to anticipate competitor strategy, and how to turn competitive intelligence into stronger positioning, sharper differentiation, and revenue-ready enablement. Attendees walk away with a competitive signal framework, a monthly monitoring checklist, and a clear view of what “good competitive intelligence” looks like for modern PMM teams.