Liz Tassey is a strategic, data-driven marketer known for creativity & storytelling, roll-up-the-sleeves collaboration, and getting it done amidst complexity. She has 20+ years of experience in technology marketing, ranging from large-scale enterprises like Microsoft to high-growth IPO companies like Qualtrics to innovative startups like BlueOcean AI and Highspot. Liz's experience spans IT pro, developer, business decision-maker and consumer audiences, brand building, product marketing, loyalty marketing, and management. Prior to entering the tech world, she was a risk analysis consultant for Deloitte & Touche and a research analyst for the US Department of Justice. My personal philosophy is: Take on life's challenges and joys with learning, laughter, passion, and no regrets.