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July 10, 2024

July 10 | VIRTUAL EVENT

Positioning, Messaging & Storytelling Summit

Capture the attention of your audience and showcase the unique value of your product.

Join product marketing industry trailblazers and thought leaders at this unmissable virtual event to optimize your place in the market.

Secure your free pass for access to all live sessions, Q&A with speakers, and unrivalled learning and insights.

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The Alliance Virtual Summits

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Dec 04, 2024

CMO Summit

London

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Meet the speakers

Emma
Stratton
Messaging Expert & Founder
Punchy
Julien
Sauvage
Group Vice President of Marketing
Clari
Stuart
Pitts
Global Product Marketing Lead
Meta
Elena
Madrigal
Senior Vice President of Product and Marketing
Amaze
Elliott
Rayner
Director of Marketing & Growth
owow
Priyanka
Tiwari
Product Marketing Lead
AWS
Ada
Story
Fractional Marketing Leader
621
Zack
Wenthe
Director of Thought Leadership & Evangelism
Treasure Data
Courtney
Pallotta
Chief Marketing Officer
Reprise
Madhav
Bhandari
Head of Marketing
Storylane
Natalie
Marcoutullio
Head of Growth and Operations
Navattic
Sarah
Idriss
Vice President of Product
Reprise
Damon
Hall
Manager of CRO & Analytics
Crowdstrike
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Agenda

Stand out with actionable positioning, messaging and storytelling strategies and insights.

All times are shown in ET.

Main stage
Breakout rooms
July 10
July 10
July 10
09:00
Main stage
The positioning and messaging playbook: Winning hearts, minds, and wallets
Elena Madrigal, Senior Vice President of Product and Marketing, Amaze
See the details
09:45
Main stage
How to tell your product story in less than one second
Elliott Rayner, Director of Marketing & Growth, owow
See the details
10:30
Main stage
How to differentiate your product launches
Madhav Bhandari, Head of Marketing, Storylane
See the details
11:15
Main stage
Positioning: Art or science?
Julien Sauvage, Group Vice President of Marketing, Clari
See the details
12:00
Main stage
Show, don't tell: How powerful product experiences tell your story (so you don't have to)
Courtney Pallotta, Chief Marketing Officer, Reprise
Sarah Idriss, Vice President of Product, Reprise
Damon Hall, Manager of CRO & Analytics, Crowdstrike
See the details
12:45
Main stage
How to show off how your product works for each of your specific personas, without diluting the messaging
Natalie Marcoutullio, Head of Growth and Operations, Navattic
See the details
13:30
Main stage
Three techniques to punch up your product messaging
Emma Stratton, Messaging Expert & Founder, Punchy
See the details
14:15
Main stage
Panel - Creating impactful stories and connecting with your audience
Ada Story, Fractional Marketing Leader, 621
Priyanka Tiwari, Product Marketing Lead, AWS
Stuart Pitts, Global Product Marketing Lead, Meta
Zack Wenthe, Director of Thought Leadership & Evangelism, Treasure Data
See the details
Insights

1000+

Attendees

8

Sessions

10+

Speakers

0

Cost to attend

Want to partner?

Interested in positioning your brand in front of 1000+ product marketing leaders from across the globe?

This summit aims to connect product marketing professionals from around the world with key solution providers paving the way for more innovative and effective best practices.

There are lots of ways we can work together, drop us a note, or check out our media guide.

Summit partners

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Join us in person

Connect with your peers IRL and reach your full potential.

Oct 30, 2024
Product Marketing Summit Singapore

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Nov 06 & 07, 2024
Product Marketing Summit Sydney
Sydney

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Nov 13 & 14, 2024
Product Marketing Summit Chicago
Chicago

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Nov 20 & 21, 2024
Product Marketing Summit Toronto
Toronto

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Dec 04 & 05, 2024
Product Marketing Summit London
London

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Jan 30, 2025
Product Marketing Summit Washington, D.C.
Washington

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Feb 11 & 12, 2025
Product Marketing Summit Austin
Austin

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Mar 13 & 14, 2025
Product Marketing Summit New York
New York

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Mar 26, 2025
Product Marketing Summit Paris
Paris

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Apr 09 & 10, 2025
Product Marketing Summit Denver
Denver

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May 14 & 15, 2025
Product Marketing Summit Amsterdam

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Jun 04 & 05, 2025
Product Marketing Summit Atlanta
Atlanta

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Jun 11 & 12, 2025
Product Marketing Summit Seattle

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Sep 03 & 04, 2025
Product Marketing Summit San Francisco

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Oct 02 & 03, 2025
Product Marketing Summit Boston
Boston

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Don't just take our word for it

"There's lots of startup conferences. There's lots of marketing conferences. What there isn't, is a lot of product marketing conferences. It's really fun to be with this really tight community, all doing the same thing... I love it."

April Dunford

Product Marketing Expert & CEO at Ambient Strategy

Mar 20, 2024
CMO Summit New York
New York

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Apr 18, 2024
AI for Marketers Summit
Online

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Apr 24 & 25, 2024
#GTM24 Los Angeles
Los Angeles

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May 01, 2024
CMO Summit
Online

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Sep 04, 2024
CMO Summit San Francisco
San Francisco

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Sep 25, 2024
CMO Summit
Online

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Dec 04, 2024
CMO Summit London
London

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FAQs

Who is Positioning, Messaging & Storytelling Summit for?

Any product marketer looking to resonate even more with their customers. The summit offers invaluable best practices, frameworks, and skill development to enhance PMM strategies.

Will sessions be recorded?

All speaker sessions will be recorded and available to watch OnDemand after the event for all attendees.

How do I join live sessions?

You will receive a unique joining link the day before the summit. Simply follow the link in your email to access the event.

What time will the live sessions begin?

The event will kick off at 6 am PST | 9am EST | 2pm BST

Join the conversation

Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Become part of the community.

Which companies will be at the event?

Any company that likes to win. We joke. But you’ll hear from competitive enablement practioners and leaders at companies like Lacework, Hubspot, ServiceTitan, Palo Alto Networks and more plus, network with attendees from hundreds more organizations.

What timezone will the live sessions be in?

Live events will kick off each day at 9:00 am PST / 12:00 pm EST / 5:00 pm UK. Sessions will wrap up by 12:00 pm PST / 3:00 pm EST / 8:00 pm UK.

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