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September 25, 2024

SEPTEMBER 25, 2024 | VIRTUAL EVENT

Product Marketing Festival

Elevate and innovate your strategy with the leader's redefining product marketing.

At this unmissable virtual event, you'll cover the most pressing topics facing the PMM landscape and uncover proven tactics to ramp up your product marketing practices.

Secure your free pass to access hand-selected sessions, Q&A with speakers, and unrivaled learning and insights.

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The Alliance Virtual Summits

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Sep 04, 2024

CMO Summit

San Franscico

Maintain a competitive edge in an an ever-changing marketing landscape

Dec 04, 2024

CMO Summit

London

Stay ahead of the curve in an ever-evolving marketing landscape

Meet the speakers

Theresa
Gschwandtner
Head of Product Marketing
Qonto
April
Dunford
Positioning Expert & CEO
Ambient Strategy
Laurence
Savin
Head of Global Product Marketing
Uber
Reggie
Waterman
Founder
XPRESSVE
Angela
Byers
Senior Director of Product Marketing
Microsoft
Katie
Carroll
Director of Product Marketing
Empyrean
Julie
Grondin
Senior Director of Product Marketing
Oracle
Larry
Goldman
Director of Product Marketing
Progress
Samantha
Rideout
Product Marketing Lead
Cohere Health
Andrew
Peterson
Co-Founder & CEO
Clozd
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Agenda

Tackle key PMM challenges and gain actionable strategies for enhancing your product marketing.

All times are shown in ET.

Main stage
September 25
September 25
September 25
09:00
Main stage
Unveiling the art of strategic product narratives to take your business to the next level
Theresa Gschwandtner, Head of Product Marketing, Qonto
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09:45
Main stage
The struggle for product marketing metrics is real - let’s fix that
Larry Goldman, Director of Product Marketing, Progress
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10:30
Main stage
A deep dive into strategic win-loss analysis
Andrew Peterson, Co-Founder & CEO, Clozd
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11:15
Main stage
How to accelerate sustainable growth with ideal customer profiles
Samantha Rideout, Product Marketing Lead, Cohere Health
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12:00
Main stage
AI-powered product marketing: Tools, tactics, and ethics
Katie Carroll, Director of Product Marketing, Empyrean
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12:45
Main stage
The superpower of a misfit: Rethinking how we approach product influence
Laurence Savin, Head of Global Product Marketing, Uber
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12:45
Main stage
Right-sizing your market launches
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13:30
Main stage
PMM Therapy
Reggie Waterman, Founder, XPRESSVE
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14:15
Main stage
Sales pitch: How to craft a story that wins
April Dunford, Positioning Expert & CEO, Ambient Strategy
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15:00
Main stage
Fixing the information flow: Three things you can start doing today to improve the information flow across teams
Julie Grondin, Senior Director of Product Marketing, Oracle
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15:45
Main stage
The playbook for PMM leadership excellence that you can action tomorrow
Angela Byers, Senior Director of Product Marketing, Microsoft
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Insights

2000+

Attendees

10

Sessions

10

Speakers

0

Cost to attend

Want to partner?

Interested in positioning your brand in front of 2000+ product marketing leaders from across the globe?

This summit aims to connect PMM professionals from around the world with key solution providers paving the way for more innovative and effective best practices.

There are lots of ways we can work together, drop us a note, or check out our media guide.

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Join us in person

Connect with your peers IRL and reach your full potential.

Sep 04 & 05, 2024
Product Marketing Summit San Francisco

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Oct 03 & 04, 2024
Product Marketing Summit Boston
Boston

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Oct 30, 2024
Product Marketing Summit Singapore

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Nov 06 & 07, 2024
Product Marketing Summit Sydney
Sydney

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Nov 13 & 14, 2024
Product Marketing Summit Chicago
Chicago

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Nov 20 & 21, 2024
Product Marketing Summit Toronto
Toronto

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Dec 04 & 05, 2024
Product Marketing Summit London
London

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Feb 12 & 13, 2025
Product Marketing Summit Austin
Austin

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Mar 21 & 22, 2025
Product Marketing Summit New York
New York

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Mar 26, 2025
Product Marketing Summit Paris
Paris

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Apr 09 & 10, 2025
Product Marketing Summit Denver
Denver

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May 15 & 16, 2025
Product Marketing Summit Amsterdam

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Jun 04 & 05, 2025
Product Marketing Summit Atlanta
Atlanta

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Jun 11 & 12, 2025
Product Marketing Summit Seattle

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Don't just take our word for it

"Note to my younger self: Sign up for Product Marketing Summit and make sure to never miss a single event. I learnt so much from the smartest minds in the industry and now return to my team full of ideas and insights."

Sebastian Glock

Director of Product Marketing

Cognigy

Mar 20, 2024
CMO Summit New York
New York

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Apr 18, 2024
AI for Marketers Summit
Online

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Apr 24 & 25, 2024
#GTM24 Los Angeles
Los Angeles

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May 01, 2024
CMO Summit
Online

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Sep 04, 2024
CMO Summit San Francisco
San Francisco

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Sep 25, 2024
CMO Summit
Online

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Dec 04, 2024
CMO Summit London
London

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FAQs

Who is Product Marketing Festival for?

Any product marketer looking to tackle current pressing challenges and gain instantly actionable insights. The summit offers invaluable best practices, frameworks, and skill development to enhance PMM strategies.

Will sessions be recorded?

All speaker sessions will be recorded and available to watch OnDemand after the event for all attendees.

How do I join live sessions?

You will receive a unique joining link the day before the summit. Simply follow the link in your email to access the event.

What time will the live sessions begin?

The event will kick off at 6 am PST | 9am EST | 2pm BST.

Join the conversation

Join 95,000+ passionate PMMs across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Become part of the community.

Which companies will be at the event?

Any company that likes to win. We joke. But you’ll hear from competitive enablement practioners and leaders at companies like Lacework, Hubspot, ServiceTitan, Palo Alto Networks and more plus, network with attendees from hundreds more organizations.

What timezone will the live sessions be in?

Live events will kick off each day at 9:00 am PST / 12:00 pm EST / 5:00 pm UK. Sessions will wrap up by 12:00 pm PST / 3:00 pm EST / 8:00 pm UK.

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