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August 12, 2026

AI for Product Marketing

Summit

Automate the execution. Own the strategy. Elevate your influence.

Expectations for PMMs have shifted. The old days of launch, messaging, slide deck, repeat, are over.

Learn to build the intelligence systems and advanced worklows to scale your GTM motion & let AI handle the busy work so you can focus on high stakes outputs that can’t be overlooked.

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About the
summit

Skip the guesswork and tune in to get proven workflows, integration strategies and build vs. buy insights so you can scale smarter, work faster, and stay ahead as AI continues to advance.

You’ll learn how to:

  • Build agentic workflows you can trust to run research, CI, and content production without constant prompting or oversight.

  • Free yourself from repetitive execution so you can focus on the work leadership actually notices.

  • Leverage AI alongside customer insight and positioning to create messaging that actually stands out (not just more slop).

  • Get more out of the tools you’ve already invested in with a playbook to elevate team usage and start realising true value.

San Francisco
September 4 - 5, 2024

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Our Stats

12+

Speakers

1250+

Attendees

10+

Sessions

$0

Cost to attend

Meet our

speakers...

Jeremy
Castile
Vice President of Product Marketing
GitKraken
Abid
Chaudhry
Director, Product Marketing - Employee Experience & HR Service Delivery
ServiceNow
David
Dichmann
Vice President Product Marketing & Evangelism
Cloudera
Misha
Rangel
Head of Product Marketing
ActivTrak
Michele
Nieberding
Head of Product Marketing
Optiversal
Will
Mulholland
Founder
Intelligent Growth
Chirag
Madhrani
Director of Product Marketing
Zafin
Aphrodite
Brinsmead
Senior Product Marketing Manager, AI & Analytics
Oracle
Fiona
Finn
Expansion Product Marketing
Jane App
Jay
Cameron
Vice President of Product Marketing
Diligent
Alana
Cento
Senior Product Marketing Manager
Showpad
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Explore the

agenda

The event will kick off at 6 am PT | 9am ET | 2pm BST. Times shown in ET.


Busy on August 12? No problem, all session recordings will be available to watch OnDemand for those who pre-register. Sign up to get the recordings direct to your inbox.

Agenda
Agenda
Agenda
09:00
AI Product Marketing Summit
From Prompting to Product Strategy: How Product Marketers Can Use AI to Shape What Gets Built
Michele Nieberding, Head of Product Marketing, Optiversal
09:45
AI Product Marketing Summit
The AI PMM: Becoming the Highest-Leverage Person in GTM
Jeremy Castile, Vice President of Product Marketing, GitKraken
10:30
AI Product Marketing Summit
Debate: "AI makes every PMM better" - or does it just make average PMMs good enough?
Jay Cameron, Vice President of Product Marketing, Diligent
Alana Cento, Senior Product Marketing Manager, Showpad
11:15
AI Product Marketing Summit
Build the brain behind your product marketing: one system for positioning, competitive intel, and launches
Will Mulholland, Founder, Intelligent Growth
12:00
AI Product Marketing Summit
The Context Layer Is the Job: What PMM Actually Owns in a Post-AI World
Abid Chaudhry, Director, Product Marketing - Employee Experience & HR Service Delivery, ServiceNow
12:45
AI Product Marketing Summit
The truth about AI-first PMM team design.
Fiona Finn, Expansion Product Marketing, Jane App
13:30
AI Product Marketing Summit
Panel - How AI is reshaping the PM/PMM relationship
Aphrodite Brinsmead, Senior Product Marketing Manager, AI & Analytics, Oracle
Chirag Madhrani, Director of Product Marketing, Zafin
David Dichmann, Vice President Product Marketing & Evangelism, Cloudera
14:30
AI Product Marketing Summit
Reframing How PMM Measures AI ROI
Misha Rangel, Head of Product Marketing, ActivTrak
August 12, 2026

Get certifed

on August 13

Continue your learning beyond the summit with our live AI for Product Marketing Advanced: Certified cohort. Build on the insights you've gained at the event with hands-on training, practical frameworks, and expert guidance designed to help you apply AI across your PMM role.

Led by Abid Chaudhry, Director, Product Marketing of Employee Experience & HR Service Delivery

Sign up today as spaces are limited, or get more info on what's included in the course.

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August 12, 2026

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partner?

Want to showcase your brand in front of 1250+ product marketers looking for the best AI solutions to sharpen their 2026 strategy?

This summit brings together a global community of PMMs with solution providers offering the latest innovations to enhance their tech stack.

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What you'll get

out of the event

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Work smarter, not just faster.

Learn practical AI workflows you can put to work immediately, from research and competitive intelligence to messaging and launches. Spend less time producing and more time driving the work that matters.

Learn from PMMs already leading the shift

Go beyond theory with real examples from practitioners building agentic workflows, AI-powered positioning and scalable GTM systems. See what's delivering results, and what isn't worth your time.

Future-proof your PMM career

The role is changing fast. Learn the skills, systems and ways of working that will make you more valuable, not less, as AI becomes part of every product marketing team.

August 12, 2026

Your exclusive peak

into Pro membership

Commit to a Product Marketing Alliance Pro membership and unlock over 700 hours of OnDemand content.

That’s right, you’ll have access to every session from every Product Marketing Summit ever.

  • Dive in to our enourmous content library featuring the best speakers from around the world

  • Discover the content you need as you need it - just in time learning at your fingertips

  • Catch up anywhere, anytime, and never miss a summit again

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FAQS

Will sessions be recorded?

All session recordings will be shared to watch OnDemand after the event for all attendees. To access the recordings, each individual must pre-register as your custom viewing link cannot be shared.


How do I tune in live?

You will receive a unique joining link the day before the summit. Simply follow the link in your email to access the event.

What time will the sessions begin?


The event will kick off at 6 am PT | 9am ET | 2pm BST

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Join 100,000+ passionate PMM enthusiasts across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities.

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